Available for new projects · Q2 2026

Google Ads campaigns that actually pay back.

Independent paid-search specialist. I help European B2B and e-commerce businesses turn ad spend into measurable revenue — without agency overhead.

8+
Years in paid search & SEO
€2M+
Ad spend managed
EU / UK
Primary client markets
— Services

End-to-end Google Ads management for serious advertisers.

I focus on one thing and do it well: paid acquisition on the Google ecosystem. No SMM, no design retainers, no scope creep.

01

Account audit & strategy

Deep audit of your current Google Ads account, conversion tracking and landing pages. Strategy document with prioritised opportunities and a 90-day roadmap.

02

Search & Performance Max

Keyword research, account structure, RSA copy, bidding strategy and continuous PMax optimisation. Built for lead-gen and e-commerce alike.

03

Display & YouTube

Retargeting funnels, prospecting audiences, video sequencing. Creative direction for static and video ads in partnership with your design team.

04

Conversion tracking

GA4, Google Tag Manager and enhanced conversions set up correctly the first time. Server-side tagging available on request.

05

Reporting & analysis

Monthly performance reports tied to business KPIs — not just CPC and impressions. Looker Studio dashboards available.

06

Ongoing management

Weekly optimisation, monthly strategic reviews, quarterly planning. Direct Slack or email access — no account managers in the middle.

— Pricing

Simple, transparent retainers.

Fixed monthly fee. No percentage of ad spend, no incentive to inflate your budget. Media spend is paid by you directly to Google.

Audit
900 · one-time
A focused engagement to understand what's working, what's broken, and where the next 20% comes from.
  • Full account audit (Search / PMax / Display)
  • Conversion tracking review
  • Competitor & SERP analysis
  • Prioritised 90-day action plan
  • 60-minute walkthrough call
Start with an audit
Scale
3,200 / month
For larger accounts (€40K+ monthly spend) or multi-market campaigns across the EU.
  • Everything in Growth
  • Multi-country campaign structure
  • Server-side conversion tracking
  • Looker Studio dashboards
  • Bi-weekly strategy calls
  • Quarterly business reviews
Book a call

All prices are net of VAT. I operate as a registered sole proprietor and am not a VAT payer; EU clients apply the reverse-charge mechanism where applicable.

— About

Eight years of paid search. Run as a one-person practice.

I'm Roman Biktashev, an independent paid-search specialist. Before going independent, I spent eight years building and optimising digital marketing programmes — first in SEO and analytics, then increasingly focused on Google Ads.

I work with a small number of clients at a time so each account gets actual senior attention — not handed off to a junior. Most engagements last 12 months or longer.

Industries I'm comfortable with: B2B SaaS, online services, e-commerce (fashion, home, supplements), professional services, and information portals. I don't take gambling, adult or weapons accounts.

Tools & Stack

Google Ads Google Analytics 4 Google Tag Manager Looker Studio Search Console Ahrefs Optmyzr SEMrush
Working hoursMon–Fri · 09:00–18:00 CET
LanguagesEnglish, Russian
Legal entityRegistered sole proprietor
InvoicingEUR · SEPA / SWIFT
— Get in touch

Let's see if your account has room to grow.

Drop me a line with a brief description of your business and current advertising setup. I usually reply within one business day.

2708448@gmail.com →
Response time
Within 1 business day
Working hours
Mon–Fri · 09:00–18:00 CET